Category Management Solutions

    Practical Solutions, Extraordinary Results

        Consumer Insights
            Product Strategy
                Sales Enablement
                    Category Management

"CM Solutions has built the skills of our people and helped us create plans that we expect to produce over $150 million in sales with growth rates that average more than 10%. We're even getting double-digit growth out of categories that are declining in the market. I couldn't be happier with the results and the return on investment we have achieved with CM Solutions."

--Mike Proulx, COO, Bashas' Stores

Category Management For Retailers

Process simplification and design
Training
Data reporting improvement
Measurement/ Scorecarding systems
Implementation
Shopper research
7 Day Planning

Category Management for Suppliers

Consumer research
Consumer Decision Tree development
Sales training
Marketing programs
Sales effectiveness improvement
Data reporting improvement
7 Day Planning

Category Management is broken!

Most Category Management business planning takes far too long and is rarely implemented. As a result, despite the significant investment of resources by retailers and suppliers, the benefits often fail to materialize.

But cmsolutions can fix it!

We can help you develop a real-world process that gets plans developed, implemented, and producing double-digit returns faster than anyone in the industry.

Our 7-day Plan process can help your people develop a comprehensive and effective Category Business Plan in as little as seven work days with average sales increases of 14%!

And, if you are a supplier, we can equip your sales force to win collaboratively with your retail partners without costly additional resources.

cmsolutions' Category Management Approach...

SIMPLER, FASTER, BETTER.

Improve your processes and reduce the time to complete plans by as much as 70%.
Reduce wasted time and money on ineffective analysis.
Implement decisions more quickly and completely.
Measure your people effectively to drive the results you seek.